’Don’t expect smiles’: Global giant rates Bundy
BUNDABERG has been ranked as "unfriendly" in a review that could be taken as critical of the Rum City.
Big 7 Travel is a company that reviews travel, food and accommodation across seven continents.
Regarded highly by tourists, more than 1.5 million people use the app to assist with planning their travel destinations and itineraries.
And in a recent review of Australia, Bundaberg has been ranked as number 21 out of 25 of the country's friendliest cities.
"This Queensland coastal city is famous for its namesake Bundaberg Rum, but its hospitality could use a little loosening up," the review reads.
"It has its charm but could be friendlier; you won't exactly be greeted with a smile from the local cashier."
Bundaberg's rating fell below other areas of Queensland, including Brisbane, Logan City and the Gold Coast.
But despite the harsh critique, Bundaberg was one of the only regional destinations within the sunny state to make a place in the top 25, with areas like Hervey Bay, Gladstone and Rockhampton falling short.
The results were formulated after the 1.5 million users were surveyed, scoring the Australian cities on categories including navigation, strangers willing to give directions, forming friendships and networks and overall, how welcome tourists are made to feel.
Bundaberg Tourism's general manager Katherine Reid said Bundaberg Tourism, the Bundaberg Regional Council and the Bundaberg Chamber of Commerce are currently working to explore workshops that focus on strengthening customer relationships and service for all businesses in the Bundaberg Region.
"While I don't have faith in the type of research that went into the creation of this list, it does reinforce how incredibly important customer service is and it's time to make it a priority for the Bundaberg region," Ms Reid said.
"Delivering excellent customer service at every touch point can make a difference to a visitor's stay, positively influence them to stay longer, spend more money in our region and inject much needed funds into our economy and then of course, tell all of their friends and family about what a wonderful experience they had here.
"A smile and a friendly hello is a win for all, and it also makes everyone feel good."
To view the Big 7 Travel's entire list of friendliest cities in Australia, visit https://bigseventravel.com/2019/10/friendliest-cities-australia/.